social media marketing

Resident Evil 4 Channel

The Capcom team really let us have fun with this one! We made absolutely insane content, a lot of which went viral with the community - like this fancam. Scroll through the whole channel here, my team at QYOU did most of the work!  

Street Fighter 6 Channel

Another really fun Capcom channel we got to work on. This was one of the first channels I took the creative lead on. Even though I wasn't a big gamer, it was so exciting making viral posts (like this one) that really resonated with the community. Check out the channel here for all our great posts!

Mission: Impossible Channel

As part of an overall campaign with Paramount to promote the new Mission: Impossible Dead Reckoning Part 1 movie (say that 5 times fast) my team at QYOU helped create unique content to fill their Mission: Impossible brand channel. The team tapped into all of the iconic films from the franchise to create a variety of memes and BTS content.  We even had a couple of viral hits!

Check out our posts here:

Mirror BTS // Unrelaxed // Mask BTS // Car Chase // Underwater BTS // Complicated // Jump // White Widow // Best of Luther

Only Murders in the Building Channel

I owe QYOU's partnership with Hulu for bringing Only Murders in the Building into my life. I binged the first 3 seasons of the show and had the best time creating witty, snarky, and trendy content for their brand channel. I even got to use the iconic "Girl Dinner" trending sound in one of our posts :)

Check out all our work here:

Oliver Putnam // Who Murdered in the Building? // Give it up for The Olds // Girl Dinner // Broadway Tips // Charles Being Single

Paramount Scares Channel

Along with the original series I co-wrote, "Paramountal Activity," the team at QYOU helped manage the Paramount Scares TikTok channel when it first started. I scoured through hours of film footage from Paramount's extensive horror collection and helped make some silly memes, wrote captions, and did some light community management for the page. 

There were a TON of posts we made so scroll back to the inception of the channel to see them all! 

Bob Marley: One Love Channel

During their partnership with TikTok's "In the Mix" experience, Paramount tapped my team at QYOU to create social content. I, and one other team member, went to Arizona to capture authentic moments of fans on-site. We filmed, edited, and posted a few videos the same day! Check out the highlights here:

Post 1 // Post 2

History of the World, Part II Channel 

For the release of the highly anticipated Hulu series, History of the World, Part II, QYOU meme-ified the series even further. After getting early access to the season, we curated content to go on the brand channel. See some of my favorites below:

Post 1 // Post 2 // Post 3 // Post 4

"Okay Hyundai" Campaign

Another one of the first projects I worked on at QYOU was as a PA at an in-person shoot for the new Hyundai Palisade. As part of the "Okay Hyundai" campaign, we tapped into a variety of creators to make videos showcasing the versatility of the new Hyundai vehicle. You can watch all the posts below:

Post 1 // Post 2 // Post 3 // Post 4 // Post 5 // Post 6 // Post 7